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‘FORMULA D’ ON G4 ROARS INTO SECOND SEASON ON JUNE 18
WITH BACK-TO-BACK, EXCLUSIVE COVERAGE OF ‘STREETS OF LONG BEACH’
AND ‘ROAD ATLANTA’ EVENTS
Drift Racing Fast Becoming Next ‘Hot’ Motor Sports Racing Series
Los Angeles – May 1, 2006 – FORMULA D, G4’s high-octane series covering the tire-screeching sport of drift racing, launches its second season on Sunday, June 18, with back-to-back episodes of exclusive coverage of the ‘Streets of Long Beach’ and ‘Road Atlanta’ Formula Drift Championship battles. FORMULA D on G4 premieres its second season on Sunday, June 18, at 7:00 PM ET/PT.
Ex-athlete Brandon Johnson, former host of Fox Soccer USA, joins FORMULA D as co-host of the G4 series, with Olivia Munn, the new co-host of G4’s ATTACK OF THE SHOW, serving as co-host from the race pits. Expert event commentator Adam Matthews will join Johnson and Munn. FORMULA D is being produced this season by veteran Fox Sports producer P.T. Navarro, who brings his vast knowledge producing NFL on FOX games to the FORMULA D booth. As the exclusive television broadcast partner for this fast-rising sport, G4 will focus each episode on one event of the seven-city Formula Drift Championship circuit. Many of the drifting pros featured in FORMULA D appear as stunt drivers in the upcoming feature film, The Fast and the Furious: Tokyo Drift, which opens on June 16.
“Drift racing is red-hot right now,” said G4 President Neal Tiles. “It’s emerging from its ‘underground’ roots and is captivating young guys everywhere. It only seems fitting that the hottest new racing series is on the hottest, young-male network -- G4.”
The extreme motor sport of drifting -- in which drivers expertly maneuver their customized cars sideways through turns at top speed -- originated in Japan as an underground street scene more than a decade ago. The sport was introduced to the U.S. in 2003 by Formula Drift, Inc., and has quickly become a cultural phenomenon, experiencing exponential growth. Formula Drift, Inc. is North America’s first and only professional drifting championship, and the first to be sanctioned and recognized by a motor sports body, SCCA Pro Racing. FORMULA D’s coverage includes profiles and interviews of all of the top drivers, including 2005 Champion Rhys Millen, 2004 Champion Sam Hubinette, Ken Gushi, Daijiro Yoshihara, Vaughn Gittin Jr., and Chris Forsberg, as well as drifting tips and tricks from the pros.
G4’s FORMULA D Web site, g4tv.com/formulad, will augment the coverage with exclusive videos of full tandem battles from multiple angles, driver diaries, event info, photo galleries and more.
FORMULA D and the Formula Drift, Inc. event organizers have been at the forefront of the rapidly accelerating popularity of the once-underground sport, offering guidance, support and racing opportunities to up-and-coming drifters. Today, drifting enthusiasts can practice the sport during “Drift Days” at local race tracks, and FORMULA D is open to new drivers who can qualify and earn their drift licenses through a minor league program.
The Formula Drift: Battlegrounds two-disk DVD set, based on G4’s exclusive FORMULA D footage, follows the top U.S. professionals as they battle it out for the 2005 championship title. The DVD covers the entire 2005 season with more than six hours of event action, including special G4 behind-the-scenes segments. Formula Drift: Battleground is produced by Live Sockets Entertainment in association with Formula Drift, Inc.
WITH BACK-TO-BACK, EXCLUSIVE COVERAGE OF ‘STREETS OF LONG BEACH’
AND ‘ROAD ATLANTA’ EVENTS
Drift Racing Fast Becoming Next ‘Hot’ Motor Sports Racing Series
Los Angeles – May 1, 2006 – FORMULA D, G4’s high-octane series covering the tire-screeching sport of drift racing, launches its second season on Sunday, June 18, with back-to-back episodes of exclusive coverage of the ‘Streets of Long Beach’ and ‘Road Atlanta’ Formula Drift Championship battles. FORMULA D on G4 premieres its second season on Sunday, June 18, at 7:00 PM ET/PT.
Ex-athlete Brandon Johnson, former host of Fox Soccer USA, joins FORMULA D as co-host of the G4 series, with Olivia Munn, the new co-host of G4’s ATTACK OF THE SHOW, serving as co-host from the race pits. Expert event commentator Adam Matthews will join Johnson and Munn. FORMULA D is being produced this season by veteran Fox Sports producer P.T. Navarro, who brings his vast knowledge producing NFL on FOX games to the FORMULA D booth. As the exclusive television broadcast partner for this fast-rising sport, G4 will focus each episode on one event of the seven-city Formula Drift Championship circuit. Many of the drifting pros featured in FORMULA D appear as stunt drivers in the upcoming feature film, The Fast and the Furious: Tokyo Drift, which opens on June 16.
“Drift racing is red-hot right now,” said G4 President Neal Tiles. “It’s emerging from its ‘underground’ roots and is captivating young guys everywhere. It only seems fitting that the hottest new racing series is on the hottest, young-male network -- G4.”
The extreme motor sport of drifting -- in which drivers expertly maneuver their customized cars sideways through turns at top speed -- originated in Japan as an underground street scene more than a decade ago. The sport was introduced to the U.S. in 2003 by Formula Drift, Inc., and has quickly become a cultural phenomenon, experiencing exponential growth. Formula Drift, Inc. is North America’s first and only professional drifting championship, and the first to be sanctioned and recognized by a motor sports body, SCCA Pro Racing. FORMULA D’s coverage includes profiles and interviews of all of the top drivers, including 2005 Champion Rhys Millen, 2004 Champion Sam Hubinette, Ken Gushi, Daijiro Yoshihara, Vaughn Gittin Jr., and Chris Forsberg, as well as drifting tips and tricks from the pros.
G4’s FORMULA D Web site, g4tv.com/formulad, will augment the coverage with exclusive videos of full tandem battles from multiple angles, driver diaries, event info, photo galleries and more.
FORMULA D and the Formula Drift, Inc. event organizers have been at the forefront of the rapidly accelerating popularity of the once-underground sport, offering guidance, support and racing opportunities to up-and-coming drifters. Today, drifting enthusiasts can practice the sport during “Drift Days” at local race tracks, and FORMULA D is open to new drivers who can qualify and earn their drift licenses through a minor league program.
The Formula Drift: Battlegrounds two-disk DVD set, based on G4’s exclusive FORMULA D footage, follows the top U.S. professionals as they battle it out for the 2005 championship title. The DVD covers the entire 2005 season with more than six hours of event action, including special G4 behind-the-scenes segments. Formula Drift: Battleground is produced by Live Sockets Entertainment in association with Formula Drift, Inc.
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